Strategic analysis for jc penny

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Conduct a strategic analysis of JcPenny’s current financial operations. Determine strategies for achieving a sustainable competitive advantage in the marketplace and increasing financial performance.

Write a 1,050- to 1,400-word analysis. When writing your analysis, complete the following:

  • Evaluate the company’s current financial plan, including charts and/or graphs showing financial data of JcPenny, and make recommendations for improvement.
  • Determine strategies for achieving a sustainable competitive advantage in the marketplace and increasing financial performance.
  • Create a plan to implement the strategies you selected.

Include APA-formatted in-text citations and a reference page with at least 3 sources.