Submit a 3- to 5-page analysis of the influence of market selection

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Your analysis should address the following:

  • What is the intensity of rivalry—high, medium, or low—within the smartphone manufacturing industry? Explain your answer using the Rivalry Strategy Tool.
  • What is the intensity of supplier power—high, medium, or low—within the smartphone industry? Explain your answer using the Rivalry Strategy Tool.
  • What is the importance of correctly identifying and choosing a firm’s industries and markets? Justify your answer with at least one example.
  • How does accounting for gaining and sustaining competitive advantage impact the success of business strategy development? Explain.

To prepare for this Assignment, review “Nokia and the Smartphone Industry” on page 22 of Dyer, Godfrey, Jensen, and Bryce (2016), and complete a personal version of the Rivalry Strategy Tool provided on page 41 of the text. Be sure to consider the potential impact of the Five Forces as a tool for shaping industry competition and strategy development.